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28.07.2011

GETTY IMAGES ANNOUNCES THE LAUNCH OF FLICKR SELECT


New Flickr Select Collection Represents the Best of Getty Images’ Flickr Artists

 

NEW YORK – Getty Images, a leading creator and distributor of visual content and other media, today announced the launch of Flickr Select, a distinctive collection of professionally curated imagery representing the best of the highly dynamic Flickr Collection on Getty Images.

Combining the powerful authenticity and fearless creative edge of the Flickr community with the knowledge and expertise of Getty Images art directors and editors, Flickr Select is a meticulously curated rights-managed collection of real moments. It showcases some of Getty Images’ most creative imagery and offers a different perspective to the more constructed, art-directed content available across collections such as Stone or Amana.  
 
““The crowd-sourced nature of Flickr means that we’re seeing all aspects of life documented and reflected,” said Andrew Saunders, Vice President of Creative Imagery at Getty Images. “What sets Flickr Select apart are one-of-a-kind pictures hand-picked by our editors and art directors that illustrates life as it’s being lived – real moments captured by everyday people.”
 
The Flickr Select collection debuts with nearly 6,000 images. Additional content will be added on a monthly basis. Content for Flickr Select is chosen by Getty Images’ editors based on their expertise in licensing digital content and insights into customers’ visual communication needs.
 
“Quality content is the cornerstone of great communication and consumer culture is becoming less passive and more participatory. Consumers now regularly expect to be the producers of the media that they consume, and Flickr allows them to do so,” explains Saunders.
 
When launching the original Flickr Collection in March 2009, Getty Images aimed to curate a unique collection, preserving the inspirational and unexpected nature of the images that are prevalent on Flickr. Since then, Getty Images’ editors have been exploring the vast Flickrverse to identify the most appropriate content to include within various collections.
 
Getty Images enters the next phase of this groundbreaking partnership with Flickr and continues to create an engaging experience for customers seeking quality content within a user-generated world. The Flickr Select collection expands the depth, breadth and unrivalled high-quality content that is unique to Getty Images and unavailable anywhere else.
 

For more information and to view the Flickr collection, please visit www.gettyimages.com/flickr.

 

 

About Getty Images
Getty Images is one of the world’s leading creators and distributors of still imagery, footage and multimedia products, as well as a recognized provider of other forms of premium digital content, including music. Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover purchase and manage images and other digital content. Its award-winning photographers and imagery help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and websites. Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life.

 

 

 


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